Connect with readers through a sweet Valentine's Day email and you can increase conversions and win hearts. Even if you're not in the business of selling chocolate or roses, celebrating the holiday with a special promotion and email campaign is a wise move!
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Collaboration is a good thing. When two brands come together, they each benefit in plenty of ways. There’s the synergy […]
Effective emails convey information clearly. No matter how simple or ornate the design is, the core message is—above all else—understandable. […]
Happy *Almost* 2018! Email marketers, gurus, and geeks: we’re almost there. The whirlwind of a holiday season is coming to […]
Welcome emails have a soft spot in our hearts. Readers open them more than almost any other email—with average open […]
Last week, email geeks came together for some serious knowledge sharing at #LitmusLive 2017 in Boston. Sessions at the two-day […]
If you’re in the event marketing business, or just planning a one-off event, smart email marketing is a crucial aspect […]
Go beyond a single welcome email! Help your users get started with your product or service with a getting started email campaign that's friendly and easy to follow, and turn new sign-ups into loyal customers with our 5 design tips.