Industry insights FEATURED ARTICLE Email Marketing Ideas for Small Businesses + Tips In an era where algorithms evolve and trends shift faster than we can catch up, one timeless strategy stands resilient […] READ MORE Nov 30, 2023
Design Build Your Best Signoff: Design Tips for Email Signatures Email signatures aren't just for person-to-person business emails. Many brands use special, designed sign-offs to make marketing messages more personal, seizing an opportunity to show readers what their brand is all about and to leave a lasting impression. After all, emails aren't written and designed by robots, but by a team of real people. If you're using email signatures in your messages, or if you're intrigued by the idea, check out how other companies use email signatures to make sure you're implementing best practices. READ MORE Mar 10, 2016
Design Design inspiration from travel newsletters Our inboxes have been filling up with travel newsletters for spring break in March. Let's take a look at our favorite newsletters and see how their email designs stack up. READ MORE Mar 7, 2016
Design Top 10 Email Design Boards on Pinterest Stuck on how to make your email campaign stand out or want to try something new? Check out these Pinterest email design boards to get inspired. Be sure to follow us on Pinterest! READ MORE Mar 4, 2016
Solutions Quick Video: How to design an email …and not a website! Email design is different from website design. Don't confuse the two! Check out this quick video on how to design a proper email marketing message. READ MORE Mar 1, 2016
Solutions Tutorial: How to avoid making your email look like a website Emails are not websites. Emails are "teaser content." If you make that content interesting enough, readers will tap to learn more. That's why email messages need to be brief, focused, and easy to understand in a matter of seconds. READ MORE Feb 26, 2016
Design Top Email Design Tips for Movie Promotions The upcoming Academy Awards ceremony has us thinking about big screens, red carpets, buckets of buttery popcorn—and good design, of course. So, how do companies in the movie and video industries take what they know about the powerful medium of film and use that to communicate in email? Let's have a look at email design for movie promotions. READ MORE Feb 23, 2016
Solutions Quick Video: How to use HTML colors alongside images in email Don't only use images in your email design! Watch this quick video on how using HTML colors alongside images can solve many of the image rendering issues in your email marketing. READ MORE Feb 23, 2016
Solutions Tutorial: How to use HTML colors along images in email Earlier this week, we looked at clever ways brands are using HTML background colors in email. Today's workshop is about applying what we learned and showing you how to use HTML colors with images and improve your email design. READ MORE Feb 19, 2016