We’re still buzzing with excitement about the solar eclipse, and so is our inbox! As you might guess, brands took the opportunity to promote more than just eclipse glasses. Our inbox was full of special promotions and eclipse-themed content. Quite a few really impressed us! Check out our roundup of our favorite eclipse email designs. If you weren’t already inspired by the celestial bodies above, maybe you’ll take something away from the designs that eclipsed the rest.
Sprint: A deal (and GIF) to eclipse all others
Coyuchi: Beautiful illustration linked to special blog content
La Colombe: An “Eclipse Day” celebration that lasts all week
Casper: A list-building giveaway for a once-in-a-lifetime eclipse party
Pottery Barn: 21% off on August 21
AIGA: A roundup of designers’ eclipse-themed art
Sleep Sherpa: Simple and punny
Land of Nod: An eclipse checklist for space lovers
This month’s eclipse email designs show you don’t need to wait for an official “holiday” to build a creative email campaign. Most of these email designs aren’t complicated, either. A little foresight, clever copy, and a strong image can be enough to harness the attention of your audience on any day. (And in case you’re wondering: America’s next solar eclipse will be in 2024!)
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