Industry insights

Read up on insights and research on the email design and digital marketing industry.

ARTICLES IN THIS CATEGORY

5 B2B Email Marketing Tips That Will Help You Get More Leads

If you’re transitioning from being consumer-oriented to B2B (business-to-business) email marketing, either because you’ve decided to sell exclusively to businesses […]

Industry insights

Complete Guide to Higher Education Email Marketing

The world of higher education is fascinating, full of diverse and demanding audiences ranging from tech-savvy Gen Z students to […]

Industry insights

9 Email Marketing Trends that will Influence the Future of Higher Education

To shed light on the evolving landscape of email marketing in higher education, we’ve gathered insights from 9 industry leaders, […]

Industry insights

How to Boost Employee Retention Using Email

In 2022, a record 50.5 million people quit their jobs seeking higher wages, greater workplace flexibility, and opportunities for advancement. […]

Industry insights

How to Create Engaging SaaS Onboarding Emails

The success of a Software as a Service (SaaS) company hinges significantly on the strength of its onboarding process. Research […]

Industry insights

Best Practices for Successful Nonprofit Email Marketing

With more than 1.5 million nonprofits in the United States, competition for donor attention can be fierce. As nonprofits often […]

Industry insights

Turn Leads into Customers: Lead Nurturing Tips for Scaling Businesses

For most businesses, the ability to convert leads into customers can mean the difference between profitable operations and unsteady income […]

Industry insights

10 Engaging Email Automation Examples to Inspire Your Campaign

In the ever-evolving world of marketing, email automation is a stand-out feature that has changed how businesses engage and retain […]

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