Insights

Read up on insights and research on the email design and digital marketing industry.

ARTICLES IN THIS CATEGORY

The Carbon Footprint of an Email

A carbon footprint is the amount of greenhouse gas created through our everyday tasks. According to Statista, “the sending of […]

Insights

Why every team needs an email design system

Your brand is more than its first impression. You may remember your first Coke but what keeps you coming back […]

Insights

What is email engagement and how do you track it?

The word “engagement” gets thrown around in the marketing community and it’s especially nebulous when applied to email marketing. On […]

Insights

Tutorial: How to Build a One-Question Survey Email

A one-question survey email allows readers to take immediate action in their inboxes. When just one question in the body of an […]

Design Inspiration

GDPR Emails You Actually Want to Read

With GDPR finally(!) upon us, we hope all you fellow email geeks are faring okay! The European Union’s privacy law […]

Design Inspiration

Fonts in Email: Remember These Essential Tips From an Email Monks Expert!

Effective emails convey information clearly. No matter how simple or ornate the design is, the core message is—above all else—understandable. […]

Design Inspiration

Our Top 10 Email Design Lessons of 2017

As 2017 draws to a close, we’re filled with gratitude for you, our beloved readers! We’ve rounded up your favorite […]

Design Interviews

Why Does Email Accessibility Matter? Insights and Advice From Email on Acid’s CEO

Email accessibility is about making sure all your email recipients can access your message. This includes those with disabilities (like blindness) […]

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