Learn how A/B testing email design changes can influence your audience's reaction to variables like call-to-action buttons, layout, and background color.
Learn how to build better emails and apply email design tips with our practical workshop tutorials!
ARTICLES IN THIS CATEGORY
If your product lives on a screen, why not use screenshots as your images! Check out this great example from a Grammarly email that uses screenshots as images in its modular design.
In this workshop we'll be showing you how easy it is to add a countdown timer in your email messages. Our tools for this workshop will be the new custom HTML block in the BEE editor, along with a simple, free-to-use online tool that will generate the HTML for our countdown email timer.
In today's workshop, we'll show you how to create awesome email signatures in the BEE editor. An email signature isn't just for person-to-person business messages; creative signoffs are used in marketing emails to add a personal touch.
Email design is different from website design. Don't confuse the two! Check out this quick video on how to design a proper email marketing message.
Emails are not websites. Emails are "teaser content." If you make that content interesting enough, readers will tap to learn more. That's why email messages need to be brief, focused, and easy to understand in a matter of seconds.
Don't only use images in your email design! Watch this quick video on how using HTML colors alongside images can solve many of the image rendering issues in your email marketing.
Earlier this week, we looked at clever ways brands are using HTML background colors in email. Today's workshop is about applying what we learned and showing you how to use HTML colors with images and improve your email design.