Get inspired! Check out our email design tips from our Design Inspiration series. New blog posts every week.
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Email signatures aren't just for person-to-person business emails. Many brands use special, designed sign-offs to make marketing messages more personal, seizing an opportunity to show readers what their brand is all about and to leave a lasting impression. After all, emails aren't written and designed by robots, but by a team of real people. If you're using email signatures in your messages, or if you're intrigued by the idea, check out how other companies use email signatures to make sure you're implementing best practices.
Our inboxes have been filling up with travel newsletters for spring break in March. Let's take a look at our favorite newsletters and see how their email designs stack up.
Stuck on how to make your email campaign stand out or want to try something new? Check out these Pinterest email design boards to get inspired. Be sure to follow us on Pinterest!
The upcoming Academy Awards ceremony has us thinking about big screens, red carpets, buckets of buttery popcorn—and good design, of course. So, how do companies in the movie and video industries take what they know about the powerful medium of film and use that to communicate in email? Let's have a look at email design for movie promotions.
Political campaigning takes money. A lot of money. Much of that amount will go toward TV ads, but as campaign teams become savvier with online marketing, spending on digital campaigning (everything appearing on computers, smartphones, or tablets) is increasingly important. While social media strategies are now critical for presidential candidates, email marketing remains king.
Do you know how to design emails with HTML colors as background colors? Background colors can help you organize content, establish hierarchy, and, when used behind images, can reinforce your design even with image-viewing turned off. Plus, HTML background colors render across all inboxes (unlike images), take up less than one line of code, and are easy to implement.
Color is powerful! But how can we harness that power in email? Consistent and creative use of color in email campaigns is one of the most important things you can do as an email designer or marketer. Read on for 10 creative ways to use color in email, with inspiration from brands doing it right.
Connect with readers through a sweet Valentine's Day email and you can increase conversions and win hearts. Even if you're not in the business of selling chocolate or roses, celebrating the holiday with a special promotion and email campaign is a wise move!