Articles by this author
Keep planning your 2021 email marketing campaign calendar
Believe it or not, we’re almost halfway through the year, making this the perfect time to plan out your email marketing calendar for the remainder of 2021. Y...
Compatibility: Email Design and Email Service Providers
The Email Service Provider (ESP) arena is booming, with more than $10 billion in deals within the industry and a host of new capabilities that allow today’s ...
7 Ideas for Great Memorial Day Email Subject Lines
Widely viewed as the beginning of summer, Memorial Day is a U.S. holiday recognized on the last Monday in May. People across the country celebrate with barbe...
Email Marketing Design Inspiration for Event Promotion That Works
If you have an event coming up, you’re probably thinking up a detailed strategy to make sure as many people as possible hear the news — and email should be a...
Email Design Best Practices: How to Improve Your Email Conversion Rate
First impressions mean everything — and with a first impression, you only get one chance! In the world of email marketing, email design is even more importan...
5 Key Insights from Product Launch Emails that Convert
A product launch is the culmination of months or years of intensive work by multiple departments and teams, and making that product successful is a challenge...
Your Go-To Guide For Ecommerce Email Marketing Campaigns
Originally published on September 3, 2019. Last updated October 8, 2021.Establishing your ecommerce business in the digital world is overwhelming due to the ...